When a presidential candidate tosses the proverbial hat in the ring, friends, fans and detractors take to Facebook with likes, posts, comments, and shares. Facebook has been providing Katy on the Hill with a steady stream of “day-of” stats for the nearly two dozen presidential candidates who have announced as of July 22.
You can search, sort and expand the data table to see how the candidates fared on Facebook by any one the three metrics provided by the company. (Search for [R] or [D] to segment the list by political party.)
Facebook activity for announced presidential candidates
Day of uniques, day of interactions and average daily uniques in prior 3 months
|Candidate||Day of uniques||Day of Interactions||Average prior||Date|
Day of Uniques: In the 24 hour period between 12:01 a.m. ET and 12:01 a.m. ET on the day of the candidate announcement, the number of unique individuals who generated interactions (likes, posts, comments, shares) related to the candidate and the announcement
Interactions: The count of likes, posts, comments, shares related to the candidate and the announcement
Average prior: Average daily number of people who generated chatter for the candidate in the 3 months leading up to announcement day.
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